Introduction to Hospitality Course Overview

Book Cover

This online hospitality course provides an introduction and overview of the global hospitality and tourism industry, its growth and development, industry segments and their distinguishing characteristics, trends and current concerns. Students are introduced to professional hospitality career opportunities and the employability skills needed to succeed in specific hospitality career.

The Introduction to Hospitality and Tourism (IHT) course shows students how to analyze the key factors responsible for the growth and development of hospitality and tourism, identifying current trends and challenges faced by the hospitality and tourism industry, and understanding hotel classifications and the different types of hotel ownership and development.

This course will help identify possible career paths for hospitality graduates with emphasis on the vast opportunities open to those who possess the knowledge, skills and personal qualities expected of potential industry leaders. We will also discuss the importance of exercising effective leadership and management techniques, as well as the defining characteristics of effective leaders in the hospitality industry.

You will learn:

  • Discuss and analyze the key factors responsible for the growth and development of hospitality and tourism
  • Describe the current hospitality industry trends and challenges faced by the hospitality and tourism industry, in the context of global economic, environmental, health and other social concerns
  • Discuss hotel classifications and describe the different types of hotel ownership and development, i.e. franchising and management contracts
  • Identify possible career paths for hospitality graduates with emphasis on the vast opportunities open to those who possess the knowledge, skills and personal qualities expected of potential industry leaders
  • Discuss the importance of effective service leadership and management, and the characteristics of effective leaders in the hospitality industry

Let's Get Started

Registration takes about 5 minutes. Then, begin your course and continue at your own pace.

Hospitality Course

Course Work

Successfully complete all 12 modules of the course. Each module takes 2-3 hours to complete.
You Will Earn
  • Course Certificate
Cost: $250

Or, Make Payments
Start today for only $50.00

Get Started

Inside This Course


Hospitality and Service
Hospitality and Service
Restaurant Operations and Careers
Restaurant Operations and Careers
The Cruise Sector
The Cruise Sector


Spirit of Hospitality
You will learn to recognize what constitutes and contributes to guest satisfaction and how exceeding these standards directly correlate to the success of your future position. Increasing competition within the hospitality industry has also increased the importance of the role guest service excellence plays in the success of any hospitality venue. This seminar will help you develop the kind of positive, caring guest service attitude that will enable you to shine!

Choose Your Attitude
Learn how to soar to new heights with an "attitude of gratitude" that sees life’s challenges as opportunities. It is not your aptitude but your attitude that will determine your success in your career. A positive attitude is the essence of providing exceptional guest service, which is why the most successful hospitality organizations hire for attitude and train for aptitude. Life produces extraordinary rewards for those who give in extraordinary ways.

Character Building
Teaches you to appreciate the importance of developing positive character traits, identify desirable traits and be able to explain their benefit in the workplace. It's important to recognize personality and behavior flaws that cause difficulties on the job. Good character does not just happen. We develop this, each and every day, by the choices we make in both our personal and professional lives.

For effective business communication, it is important to make certain that the people you are talking to clearly understand both your words and your actions. The most important principle in communication is to learn how to hear what is not being said. This seminar will help you learn how to successfully "speak the same language" with people of diverse backgrounds.

Without cooperation, the hospitality industry will not survive, much less thrive. This seminar reviews the professional interactions and cooperation skills. The ability to cooperate with co-workers is key to individual success, team success, and the success of the organization.

Attendance and Time Management
Helps you develop strategies for delegating tasks, prioritizing, and planning to increase your efficiency. Time is always a scarce and precious resource for everyone. Those who manage their time wisely lead well-rounded lives, accomplish more personally, as well as professionally, experience less stress and feel better about themselves.

Appearance and Etiquette
Discusses the importance of appearance, grooming, hygiene and etiquette in the workplace. Studies have shown that thirty seconds is all it takes for someone meeting you to form an entire list of impressions about your character and your abilities. Once we learn to look through the eyes of the guest, we will begin to realize that our success depends not only in acting, but in looking the part as well.

Embrace Change and Fall Up!
Things do not always go our way. This seminar will discuss how you can “fall up” and embrace the change around you. Failure is not the falling down, but the staying down. In other words, if you stay down, you quit- you fail! You are going to have disappointments in your work and in your personal life. The question that separates the best from the rest is how you are going to deal with negativity and embrace the change around you.

Elements of Service and Customer Magic
Discusses how you can own and take charge of your customer interactions and deliver the "A HA!" with magic! Learn the 3 C's of Customer Magic: Connect, Contribute and Conclude. We will discuss commitment, imagination, creativity and how you can develop customer magic skills by having an open mind and consistency.

Teamwork - Wear your "a ha!" Onstage!
Discusses how you and your team can work together to display Amazing Hospitality Attitudes while onstage at work. The ultimate goal of any organization is to achieve overall effectiveness. In other words, the sum should be greater than its parts! Of course, we all want to succeed as individuals, but our primary focus should always be on the success of the organization as a whole. This requires teamwork.

Understanding Culture
Defines key terms, processes, and concepts to help you understand the general meaning of culture and how it works in our world. The central focus of this session is the relationship between "Culture in the Abstract" and "Culture in the Flesh." It is important to understand that the beliefs and behaviors of a particular culture are not arbitrary, but are part of that culture's rich history and heritage.

Breaking Down Stereotypes
Focuses on the important keys to building a cross-cultural community, specifically the need for breaking down harmful stereotypes. Breaking down stereotypes requires that individuals, societies, and government institutions make a commitment to gaining new insights and perspectives through compassion, honesty, self-control, compromise and participation, with the common good in mind.

Effective Cross-Cultural Communication
Explains the challenges of effective business communication skills in a multi-cultural workplace and introduces you to issues that may occur as a result of miscommunication. Learn the skills needed for effective cross-cultural communication and the strategies that you may implement to increase your ability to communicate in a multi-cultural setting.

Celebrating Diversity
Offers you the opportunity to learn how to celebrate cultural diversity in the workplace with your peers, employees or guest/clientele. It introduces you to workplace diversity, explains the characteristics and challenges of a multi-cultural workplace, and presents leadership strategies for you to practice and implement.

Schools, Universities, and Corporate

AHA's curriculum is available to Universities, High Schools,
and Corporate Training, all around the world!


Academic institutions are in a race towards developing graduates who are equipped to meet the demands of the global community. Global competitiveness is the direction that schools everywhere are headed for in developing their graduates. AHA courses are aimed to enhance and internationalize the hospitality and business curriculum of educational institutions anywhere in the world.

AHA's certificate programs are registered with the Commission on Higher Education in the USA allowing students to earn a recognized American credential. AHA's courses have been designed for college and university programs and can be used to complement an existing course such as an Internship Preparatory course or can be used as a course supplement and resource.

High Schools

Career readiness and employability skills also known as transferable skills, have become a critical part of education. Employers are seeking graduates with a combination of skills that fall under this career readiness and employability umbrella that include such things as soft skills or people skills, customer service skills and life skills. These skills include: effective non-verbal and verbal communication, problem solving, being a team player, accepting responsibility, having a positive attitude, showing good character and time management.

AHA World Campus is a USA licensed post-secondary virtual school, aimed to complement the curriculum of high schools. AHA's career and professional development courses, licensed by the Commission on Higher Education (CHE) of South Carolina, give emphasis to key employability traits and multicultural skills needed for success in today's diverse workforce.

Corporate Training

Customer retention is all about customer service and customer service is all about employee morale, motivation and training. AHA's online certificate courses assists employers with both. It's estimated that 80% of lost customers don't return because of bad service. AHA World Campus will give your employees the skills they need to not just satisfy customers, but to keep them returning to your business again and again.

Since 1986, the American Hospitality Academy has had one singular pursuit, "to motivate and inspire employees to deliver excellent service, and to achieve an "a ha" or an Amazing Hospitality Attitude. Through AHA's World Campus, companies can now take advantage of AHA's proven techniques and affordable customer service and management training courses. All courses are taken fully online and can be completed at your employee's own time and pace.

Workforce Development

For over 30 years, the American Hospitality Academy has specialized in developing thousands of college students worldwide for employment and leadership positions in the hospitality industry. AHA is now bringing our years of experience to workforce development and youth programs to help individuals become more employable in the service industry by inspiring their "a ha!" an Amazing Hospitality Attitude.

In today's workforce, soft skills or people skills have become increasingly valued by employers. While traditionally, workers were hired primarily for their technical or functional skills, organizations are now placing greater emphasis on less tangible qualities, such as good communication skills, cooperativeness, character and a positive attitude. AHA teaches the soft skills that are needed for young adults to succeed in the workplace.

Are you looking to enhance your hospitality and business curriculum?

Contact Us


Vasil V., Bulgaria
Using the AHA standards every day changed my whole conception about working in the Hospitality Industry and made it so much better and actually easier. What I mean is that having the right tools to deal with different situations, to have an idea how you should react the right way and to know how to organize yourself - you are ready to go. And I'm not just saying it -this program gave me the chance to go to the top of my department being an F&B Manager the last 3 months, so each and every module and exercise is incredibly useful every day and I feel that I have a solid ground start climbing my ladder of success!
Riya R., India
Great thanks to "A ha!". I am amazed with my results. I gained many new skills I had not learned in school as well as knowledge of other cultures with this course. It has provided me with a strong hospitality background while inspiring and teaching work ethics, cultural understanding and leadership skills. The activities were also motivating and inspiring. The seminars were so powerful which increased my confidence level. I am thankful to be a part of the American Hospitality Academy.

Take Your Career to the Next Level!

Earn a Professional Development Certificate in Business or Hospitality

Get Started

Copyright © 1986-2017 American Hospitality Academy. All Rights Reserved. | Terms of Use | Privacy Policy
Designed & Maintained by CreativeNetFX
Website Security Test